SDC International Design Competition 2018
Start Date: 20 June 2017 12:00am
End Date: 30 November 2018 12:00am
Type: Undergraduate fashion/textile design students
(image from 2016 competition)
Theme for 2018: Colour Communication
We are pleased to announce the launch of the SDC International Design Competition 2018. This is SDC’s annual flagship competition, engaging with hundreds of students, universities and designers globally. The competition helps the entrants develop their understanding of colour and the challenges around sustainability in the textile supply chain. The competition is free to enter and attracts hundreds of entries worldwide; previous winners have gone on to major success in the fashion and textile industry. The theme for 2018 is ‘colour communication’.
SDC is delighted to announce that Archroma is the new major sponsor for the 2018 competition. The links to The Color Atlas by Archroma® are key to both the competition theme and the accompanying educational package.
With a global textile supply chain, communication can stretch over different continents and languages so using the right tools is key. Colour plays an important part in this process and being able to communicate this colour through the supply chain efficiently and effectively is vital. It impacts on where and how the colour is applied and ultimately on the environmental impact of the design.
Selecting colors from the Color Atlas by Archroma® streamlines communication by having engineered colour standards and related technical information readily available to everyone in the supply chain. Using these colors also provides the best opportunity to minimise the environmental impact during the dyeing/printing process by ensuring that the dyes conform to many of the environmental standards that exist and are applied using best practice. Ultimately this provides the designer with the knowledge that their product is commercially suitable from the initial concept stages through to final product.
The Color Atlas by Archroma® is a system that includes:
- A “physical library” consisting of over 4300 colours, in 6 volumes. The new accordion-fold design of the library volumes is an innovative step away from traditional three-ring binders, for quick and intuitive browsing of the cotton poplin samples.
- A mobile-friendly Color Atlas Online with exciting features such as “colour-on-the-go” which allows you to capture an image using your smart phone, and identify the closest Color Atlas shades.
- Engineered Colour Standards connected to robust online technical databases via mobile communication technology.
The competition brief will be available shortly.
The winner of the heat in each country will be invited to attend the global grand final. The global winner will receive £1,000 cash and the prestigious Veronica Bell Trophy. The winner and finalists also benefit from significant international profile and press.
Who can enter?
Open to fashion and textile design undergraduates in: Australia, Bangladesh, China, Hong Kong, India, Ireland, New Zealand, Pakistan, Portugal, Singapore, South Africa, Sri Lanka, Thailand and the United Kingdom.
Supporting information, materials and resources will be available over the next few months to help students to develop their entries.
- work should be mounted on a maximum of four boards of up to A2 size (please do not include any additional artwork/portfolio).
- a typewritten statement on one A4 sheet – no more than 500 words!
- you are encouraged to bring one extra piece of work to the judging heat, this could be a finished article or a sample garment.
How to Enter
- Download an entry form (available shortly), or contact your regional co-ordinator. All entries must be endorsed by the relevant course tutor/ leader.
- Some countries put a limit on the number of entries per university – please clarify this with your regional contact. One tutor should be identified as the contact per university and be responsible for pre-selecting the students and submitting an entry form.
- Entry forms can be submitted by email to SDC or direct to the regional contact.
- Please don’t post your design boards. In most instances, students will be invited to the regional heat to present their entries in person.
September 2017: Official competition launch. Tutors can submit entry forms at any time.
From Feb 2018: Regional heats take place and country finalists announced
November 2018: Grand Final takes place and global winner announced
United Kingdom Regional Heats
Five regional heats will take place in the UK between February and April 2018; the winner of each UK regional heat will attend the UK final which will take place during our Day of Celebration.
Judging Heats Outside The UK
Judging heats will take place in each participating country and the winner selected will represent their country at the Grand Final. If you have any questions, please contact the relevant country co-ordinator (contact details are below).
For general enquiries, please email: firstname.lastname@example.org.
For country-specific enquiries, please email your regional contact:
Australia/NZ: Henry Orlinski: email@example.com
Bangladesh: Afsana Ferdousi: firstname.lastname@example.org
China: Zhiming Zhang: email@example.com
Hong Kong: Chi-Wai Kan: firstname.lastname@example.org
India: Vaishali Deokar,: email@example.com
Ireland: Paul Santokhi: firstname.lastname@example.org
South Africa: Heidi Alcock: Heidi.email@example.com
Thailand: Wiwat Hirunpruk: firstname.lastname@example.org
United Kingdom: Angela Ackroyd: email@example.com
Pakistan: M Fawad Noori: firstname.lastname@example.org
Singapore: Dro Tan: email@example.com
Portugal: Joana Cunha: firstname.lastname@example.org
Sri Lanka: Angela Ackroyd: email@example.com
USA: Sean Cormier: firstname.lastname@example.org
The timetable is as follows:
Official competition launch and brief available to download. Tutors can submit entry forms at any time.
From Feb 2018:
Regional heats take place and country finalists announced. Some countries, such as the UK hold a number of regional heats, others just have one judging heat. The dates of heats vary across participating countries.
Judging Heats Outside The UK
Judging heats in other participating countries are usually held between May and September each year. Finalists may require a visa to travel to the Grand Final so regional heats should by held before 10th September 2018 to allow sufficient time for visas to be secured if necessary.
Regional competition co-odinators work with college and university contacts/tutors in their country to raise awareness of the competition and arrange the judging heat/s. For information about the judging heat in a specific country, please contact the relevant country co-ordinator.
The prestigious Grand Final takes place where the global winner will be selected and announced.
Judging heats will be held in participating countries from February 2018. One finalist from each participating country will be chosen and all the finalists will be invited to the grand final where the global winner will be selected. On announcement of each country’s winner, accommodation and flights to the Grand Final will be arranged by SDC or reimbursement made to an agreed cost based on available flights at the time. Due to budget restrictions flights booked may not be direct. If a visa is required to travel to the grand final, this is the responsibility of the finalist and we strongly encourage finalists to apply for their visa in plenty of time.
Who can enter?
Undergraduate students in higher or further education following a recognised first degree or diploma course in fashion and/or textile design from the countries listed below.
Entries must be endorsed by the course leader and entry forms submitted by the college or university on behalf of the student/s to the regional contact. Individual entries will not be considered.
The participating countries are:
Australia, Bangladesh, China, Hong Kong, India, Ireland, New Zealand, Pakistan, Portugal, Singapore, South Africa, Sri Lanka, Thailand, United Kingdom
Age limit: Students must be 18 or over on 1 April 2018.
Basis of submission
The work can be based on a fashion or textile design project produced as part of the standard course curriculum or specifically for the competition.
Content can include finished roughs, design sheets, illustrations, working drawings, mood boards, photographs, fabric indicators, material swatches, etc. At least one board must outline the colour theme with the colour palette clearly indicated.
Each submission must be titled and supported by a typewritten statement in English (no more than one A4 page / ~500 words) explaining the background and inspiration for the work.
Boards (maximum of 4 ) should be A3 (297 x 420 mm) or A2 (420 x 594 mm) in size, with your artwork securely mounted.
ONE additional piece of work can be presented at the judging heat – this could be a length of fabric, a garment or finished article.
Only one entry may be submitted by each student.
Group entries will not be accepted.
Entries will be judged by respected professionals from the fashion and textile industry. Our judges are impartial and must not be contacted before the competition judging. Failure to abide by the rules may result in disqualification.
To find out ‘what the judges are looking for’ take a look at our blog.
The work of the finalists will be on display during the heats and final. The winners will receive extensive publicity in the international press and in SDC’s own publications.
The intellectual property rights (patents, registered designs etc) in all designs submitted in the competition remain with the student. However, the SDC reserves the right to use the designs for exhibition/display purposes and to reproduce them in reports, on the website, in press releases and in any other publicity material.
For general queries, please email: email@example.com. For country-specific queries, please get in touch with the regional contact.
Other terms and conditions apply to the competition and those attending the final. Please contact SDC if you have a specific query.